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Project.
Location.
Sector.
Scale.
Architect.
Developer.
Year.
John Rennie Road.
Sussex.
New development.
86 homes.
n/a
Linden Homes / Wates.
2022.
Client.
Scope.
Purpose.
Brief.
Deliverables.
Outcome.
SSQ Natural Slate.
Architectural photography.
Marketing.
Case study - slate roof.
Photography.
Portfolio asset.
Client profile.
SSQ Natural Slate for 40 years supplied premium quality natural slate throughout the UK & Ireland.
SSQ brings the most outstanding slate and natural stone products to customers all around the globe across commercial and residential projects.
By combining the finest natural materials, uncompromising quality standards, and decades of passion and expertise, SSQ have become one of the world’s leading suppliers of stunning Spanish slate and Argentinian Phyllite.
Project brief.
Document John Rennie Road as a completed residential development, with the photography centred on the natural slate roofing used across the scheme. The commission needed to show the material in its finished architectural context while also communicating the overall scale of the development.
Purpose.
The imagery was produced for SSQ Natural Slate’s ongoing marketing activity and annual award submissions. The brief called for more than close-up material studies, using elevated viewpoints to demonstrate how the slate contributes to the appearance of the wider development.
Deliverables.
Architectural photography of the completed development, including detailed views of the slate roof and aerial imagery capturing the arrangement and scale of the 86-home site.
Outcome.
A focused visual case study showing SSQ Natural Slate within a substantial residential setting. The combination of architectural and aerial photography provides a versatile portfolio asset, giving the client both detailed material imagery and a clear understanding of the project's wider context.
Your project deserves a distinctive visual language.
Your project deserves a distinctive visual language.
Let's define how your project is seen.
Every project is different. We develop each commission around the architecture, purpose, audience and visual requirements of the project.
From focused architectural photography to larger visual campaigns combining photography, film, aerial and visualisation, we define the appropriate creative and production approach before work begins.
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