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Project.
Location.
Sector.
Scale.
Architect.
Developer.
Year.
Alfold Gardens.
Surrey,
New development.
7.26 acres
John Pardey Architects.
Q Developments.
2021.
Client.
Scope.
Purpose.
Brief.
Deliverables.
Outcome.
Q Developments.
Architectural & interior photography.
Marketing.
Documentation of completed project.
Photography.
Portfolio asset.
Client profile.
Q Developments for over 25 years have become well known for their high end contemporary design and construction, throughout the UK.
Project brief.
Capture Alfold Gardens as a cohesive residential environment, focusing not only on the individual homes but on the relationship between architecture, landscape, materials and natural light.
Purpose.
The photography was commissioned to create a distinctive visual identity for the development, supporting marketing and communications while providing a lasting record of the completed architecture and its setting.
Deliverables.
A curated collection of architectural and residential photography covering the homes, external spaces, landscaping, materials, views and connections between the buildings and their surroundings.
Outcome.
A considered body of imagery presenting Alfold Gardens as an integrated architectural environment. The photography balances architectural clarity with atmosphere, communicating the quality, character and sense of place of the development.
Your project deserves a distinctive visual language.
Your project deserves a distinctive visual language.
Let's define how your project is seen.
Every project is different. We develop each commission around the architecture, purpose, audience and visual requirements of the project.
From focused architectural photography to larger visual campaigns combining photography, film, aerial and visualisation, we define the appropriate creative and production approach before work begins.
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